Whoa! Averaging 66,000 Unique Weekly Readers! 

Local News

1.5 million Londoners read about Causeway Coastal Route

1 Mins read
22 November 2017 - A four-page article highlighting Northern Ireland appeared in the London Evening Standard earlier this week, reaching about 1.5 million readers – or potential GB holidaymakers for Northern Ireland. The article marked the start of a four-week partnership between Tourism Ireland and the Evening Standard to highlight Northern Ireland in GB. It’s part of Tourism Ireland’s programme of activity to capitalise on the recent Lonely Planet ‘Best in Travel 2018’ accolade for Belfast and the Causeway Coast. Further media information: Elaine Moore / Clair Balmer Tourism Ireland 077 6652 7719
BT Coleraine

A four-page article highlighting Northern Ireland appeared in the London Evening Standard earlier this week, reaching about 1.5 million readers – or potential GB holidaymakers for Northern Ireland.

The article marked the start of a four-week partnership between Tourism Ireland and the Evening Standard to highlight Northern Ireland in GB. It’s part of Tourism Ireland’s programme of activity to capitalise on the recent Lonely Planet ‘Best in Travel 2018’ accolade for Belfast and the Causeway Coast.

Northern Ireland is described as “a destination you’ll fall in love with” and the article includes striking images of the Giant’s Causeway, Titanic Belfast and the CS Lewis sculpture. The feature also highlights our wonderful home-grown food and drink, our literary heritage including Seamus Heaney and CS Lewis, as well as the filming locations used in Game of Thrones.

“We are delighted to partner with the Evening Standard to showcase Northern Ireland in London”, Julie Wakley, Tourism Ireland’s Head of Great Britain, said. “It’s a really great way to highlight Northern Ireland as a ‘must visit’ destination and to spread the word about what makes a holiday in Northern Ireland unique and truly memorable.”

The campaign also includes three upcoming articles in the ‘London Life’ food section of the newspaper, showcasing some of our award-winning food and drink producers and what a great ‘foodie’ destination Northern Ireland is. Articles about Northern Ireland will also feature on the Evening Standard website; and there’s also an opportunity for readers to enter a competition to win a weekend break for two in Northern Ireland.

11367 posts

About author
An article that is attributed to the Causeway Coast Community Team has either involved multiple authors, written by a contributor or the main body of content is from a press release. Got a news-related tip you’d like to see covered on Causeway Coast Community? Email us - [email protected]
Articles
Related posts
Local News

DERVOCK : Incident Ended

1 Mins read
FacebookTwitterPinterestWhatsAppDERVOCK : The incident has now ended and residents can return to their homes. Commenting on the significant disruption caused in Dervock…
Local News

Detectives investigating shootings in Coleraine recover two firearms

2 Mins read
FacebookTwitterPinterestWhatsAppDetectives from the Police Service of Northern Ireland investigating the shooting of a vulnerable woman in her home on Bushmills Road, Coleraine…
Local News

Police are dealing with three security alerts in the Dervock area

1 Mins read
FacebookTwitterPinterestWhatsAppPolice are dealing with three security alerts in the Dervock area following the discovery of three suspicious objects in the area this…

Leave a Reply

Your email address will not be published. Required fields are marked *