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Local businesses attend launch of Tourism Ireland’s 2017 marketing plans

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REPRO FREE December 2016: Tourism Ireland launched details of its marketing plans to promote Northern Ireland overseas in 2017, at an event attended by tourism industry leaders from around Northern Ireland on Thursday 1 December. The organisation aims to build on this year’s performance and to welcome 2.15 million visitors to Northern Ireland in 2017. This figure will represent growth of +3.4% over 2016 and deliver £557 million to the Northern Ireland economy (+5.6%) next year. Pictured at the launch of Tourism Ireland’s marketing plans for 2017 in the Belfast Waterfront are (l-r) Elaine Moore, Tourism Ireland; Esther Dobbin, National Trust North Coast; Liz Steele and Kerrie McGonigle, both Causeway Coast & Glens Borough Council; and Nikki Picken, The Bushmills Inn. Pic by Brian Morrison (no repro fee). Further information: Clair Balmer, Tourism Ireland 07766 527719.

Tourism Ireland launched details of its marketing plans to promote Northern Ireland overseas in 2017, at an event attended by tourism industry leaders from around Northern Ireland on Thursday 1 December.

The organisation aims to build on this year’s performance and to welcome 2.15 million visitors to Northern Ireland in 2017. This figure will represent growth of +3.4% over 2016 and deliver £557 million to the Northern Ireland economy (+5.6%) next year.

Pictured at the launch of Tourism Ireland’s marketing plans for 2017 in the Belfast Waterfront are (l-r) Elaine Moore, Tourism Ireland; Esther Dobbin, National Trust North Coast; Liz Steele and Kerrie McGonigle, both Causeway Coast & Glens Borough Council; and Nikki Picken, The Bushmills Inn.

 

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